Best Email Marketing

General-purpose email marketing platforms used by real estate agents for newsletters, drip campaigns, and list nurture. Compare automation depth, segmentation, free tiers, and real-estate templates.

Mailchimp logo
Mailchimp
The most widely-adopted email marketing platform for small businesses, including real estate agents — generous free tier and mature template library.
Free (paid from $13/mo)
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ActiveCampaign logo
ActiveCampaign
Advanced email marketing and automation platform with CRM features — popular with real estate teams doing sophisticated nurture sequences.
$29/mo (Plus)
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ConvertKit (Kit) logo
ConvertKit (Kit)
Creator-focused email marketing platform (recently rebranded to Kit) — clean, writer-first UI with strong automation.
Free (paid from $15/mo)
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Constant Contact logo
Constant Contact
Long-established email platform with strong real-estate template library and small-business support.
$12/mo (Lite)
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MailerLite logo
MailerLite
A modern, budget-friendly email platform with a generous free tier — increasingly popular with solo real estate agents.
Free (paid from $10/mo)
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GetResponse logo
GetResponse
An all-in-one marketing platform combining email, webinars, landing pages, and automation — popular internationally.
$19/mo (Email Marketing)
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Brevo logo
Brevo
Email + SMS + chat platform (formerly Sendinblue) with unlimited contacts on the free tier — billed by emails sent, not list size.
Free (paid from $9/mo)
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AWeber logo
AWeber
Long-established email autoresponder platform with strong deliverability — popular with agents running drip-campaign nurture.
Free (paid from $15/mo)
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IXACT Contact logo
IXACT Contact
IXACT Contact is a real estate CRM built around automated relationship marketing — a done-for-you monthly e-newsletter, anniversary keep-in-touch reminders, and email drip campaigns help solo agents stay top-of-mind with past clients. IDX-enabled agent websites are available as a paid add-on.
$55/mo
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Popular Email Marketing comparisons

See side-by-side feature matrices for the most-asked matchups in this category.