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Showing Management

ShowingTime Review

The dominant showing-scheduling platform in US residential real estate, owned by Zillow and included free with many MLS memberships.

Starting at Free via MLS (paid tiers)

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ShowingTime Pros

  • Near-universal US adoption via MLS
  • Integrated with most CRMs and lockboxes
  • Auto-feedback request workflow
  • Mobile app for agents and showing partners

ShowingTime Cons

  • Limited customization
  • Zillow ownership is a concern for some brokerages
  • Paid tiers required for brokerage features

Product Overview

ShowingTime is the category default — agents in most US markets already have it via their MLS. It handles showing requests, agent-to-agent messaging, feedback collection, and integrates with most major CRMs and lockbox systems. Owned by Zillow since 2021. The tradeoff: limited customization and Zillow ownership concerns for some brokerages.

ShowingTime features

  • Online Scheduling
  • Agent-to-Agent Messaging
  • Feedback Collection
  • Lockbox Integration
  • MLS Integration
  • Self-Tour Support
  • Brokerage Analytics
  • Mobile App

Ready to try ShowingTime?

Starting at Free via MLS (paid tiers)

Visit ShowingTime

Other Showing Management worth considering

Aligned Showings logo
Aligned Showings
A newer showing-management platform for residential sales teams, positioned as a ShowingTime alternative with stronger brokerage analytics.
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Rently logo
Rently
Self-tour platform for single-family rentals with a proprietary smart-lock ecosystem — widely deployed by institutional SFR operators.
Custom
SentriLock logo
SentriLock
The second major Bluetooth lockbox standard in US real estate — officially endorsed by NAR and used in many state/regional MLSs.
~$14/mo (MLS dues)

Or compare ShowingTime side-by-side

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