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Elm Street Technology Review

Elm Street Technology bundles IDX Broker, IXACT Contact, OutboundEngine, and Aiva — a 24/7 human-assisted lead response service — into a single vendor relationship, giving brokerages IDX search, CRM, email marketing automation, and rapid lead follow-up under one contract.

Starting at Custom (demo required)

Elm Street Technology Pros

  • Bundles IDX Broker, IXACT Contact, OutboundEngine, and Aiva under a single contract and support team — eliminates multi-vendor finger-pointing
  • Aiva delivers a 1-minute guaranteed lead response 24/7 using a human-plus-technology model, not just drip sequences
  • VoicePad adds an inbound telephone marketing channel — a differentiator absent from most competing all-in-one platforms
  • Fanatical support model includes structured onboarding and ongoing coaching, reducing the time-to-value curve for new teams

Elm Street Technology Cons

  • Pricing is not disclosed publicly — a sales demo is required before any budget comparison is possible
  • All four sub-brands (IDX Broker, IXACT Contact, OutboundEngine, Aiva) are sold separately as standalone products, making the all-in-one value proposition difficult to evaluate
  • No native transaction management — teams must pay for a separate Skyslope, dotloop, or Paperless Pipeline subscription
  • Platform cohesion is uneven: four acquired sub-brands with different UX conventions means agents context-switch between interfaces rather than using a purpose-built unified experience

Product Overview

Elm Street Technology packages four enterprise sub-brands — IDX Broker for MLS-powered property search, IXACT Contact for CRM, OutboundEngine for email and social marketing automation, and Aiva for 24/7 human-assisted lead response — into a single all-in-one subscription. The bundled model appeals to brokerages and mid-to-large teams that want one vendor rather than juggling separate contracts; it competes directly with Moxiworks, Constellation1, and kvCORE Legacy for the enterprise brokerage tech stack. The trade-off is that each sub-product can also be purchased separately, making the bundled value proposition hard to assess without a sales conversation. Transaction management is not included, so teams still need a separate Skyslope or dotloop subscription. Best for brokerages wanting integrated IDX, CRM, and marketing automation under one roof; less compelling for solo agents on a tight budget who need only one piece of the stack.

Elm Street Technology features

  • AI Lead Nurture
  • CRM Included
  • IDX Website Included
  • Marketing Automation
  • Mobile App (iOS + Android)
  • Native Integrations / API
  • Team & Brokerage Reporting
  • Transaction Management

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Starting at Custom (demo required)

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