Follow Up Boss vs IXACT Contact

A leading real estate CRM trusted by top-producing teams for lead response speed, pipeline management, and agent accountability.

$69/user/mo

Visit Follow Up Boss

IXACT Contact

IXACT Contact is a real estate CRM built around automated relationship marketing — a done-for-you monthly e-newsletter, anniversary keep-in-touch reminders, and email drip campaigns help solo agents stay top-of-mind with past clients. IDX-enabled agent websites are available as a paid add-on.

$55/mo

Visit IXACT Contact

Follow Up Boss vs IXACT Contact: feature comparison

Feature	Follow Up Boss	IXACT Contact
IDX Website Integration	✗	✓
Lead Routing & Round-Robin	✓	✗
SMS / Email Drip Campaigns	✓	✓
AI Lead Nurture	✓	✗
Transaction Management	✗	✗
Team & Brokerage Reporting	✓	✗
Mobile App (iOS + Android)	✓	✓
Open API / Webhooks	✓	✗

Follow Up Boss — Pros & Cons

Pros

Best-in-class email and SMS deliverability
Powerful action plans and automation builder
Deep integrations with 250+ lead sources
Strong accountability and team dashboards

Cons

Higher price point than entry-level CRMs
No native IDX website — bring your own
Reporting is solid but not as polished as enterprise tools

IXACT Contact — Pros & Cons

Pros

Done-for-you monthly e-newsletter included at no extra cost, reducing ongoing effort for past-client marketing
Keep-in-touch calendar with anniversary, birthday, and milestone reminders makes consistent follow-up systematic
No long-term contract required — monthly plans start at $55 with a free trial available
Well-rated mobile app makes contact management and field-based call logging practical for active agents

Cons

API and Zapier integrations are limited, creating manual data-entry headaches when routing leads from Zillow or Realtor.com portals
Desktop interface is dated compared to modern competitors like Follow Up Boss or Lofty — no visual pipeline view or drag-and-drop workflow builder
Customer support has shifted largely to email-only, with multiple users citing slow or unresponsive assistance on technical issues
No document management or transaction tools built in, requiring a separate product like dotloop or Skyslope for the full agent workflow

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