OJO Review

AI-powered home-search concierge (owned by Vertex Group/Movoto) — engages consumers on behalf of partnered agents.

Starting at Custom partnership

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OJO Pros

Consumer-facing concierge attracts inbound demand
Pre-qualifies buyers heavily
National brand recognition
Backed by Vertex Group

OJO Cons

Partnership model — less control for agents
Custom terms vs SaaS clarity
Consumer relationship starts with OJO, not agent

Product Overview

OJO Labs built an AI home-search concierge used by consumers to explore listings and ask questions. Now part of Vertex Group/Movoto's ecosystem. Agents partner with OJO to receive qualified leads engaged by the AI before handoff. Different model from Structurely (which plugs into your CRM) — OJO owns the consumer relationship initially.