Real Estate CRMs
BoomTown Review
A CRM + lead generation platform favored by larger brokerages for its predictive analytics and optional concierge lead qualification service.
Starting at Custom (~$1,000+/mo)
BoomTown Pros
- ✓Predictive CRM surfaces hot leads automatically
- ✓Optional Success Assurance concierge qualifies leads for you
- ✓Battle-tested with many top-1000 brokerages
- ✓Strong IDX site and ad-management tools
BoomTown Cons
- ✗Enterprise pricing — not a fit for solo agents
- ✗Long-term contract commitments
- ✗Transaction management requires a third-party tool
Product Overview
BoomTown sits at the enterprise end of the real estate CRM market. Beyond the CRM itself, BoomTown is known for two things: predictive analytics that surface the hottest leads in your database automatically, and Success Assurance — an optional concierge service where BoomTown staff qualify your inbound leads before they ever reach your agents. It's a fit for mid-to-large brokerages running serious ad spend; it's overkill (and expensive) for solo agents.
BoomTown features
- ✓IDX Website Integration
- ✓Lead Routing & Round-Robin
- ✓SMS / Email Drip Campaigns
- ✓AI Lead Nurture
- ✗Transaction Management
- ✓Team & Brokerage Reporting
- ✓Mobile App (iOS + Android)
- ✓Open API / Webhooks
Ready to try BoomTown?
Starting at Custom (~$1,000+/mo)
Other Real Estate CRMs worth considering
BoldTrail
Inside Real Estate's flagship CRM (formerly kvCORE) — an all-in-one platform bundling CRM, IDX website, marketing, and AI lead routing.
Custom (~$500+/mo teams)
Follow Up Boss
A leading real estate CRM trusted by top-producing teams for lead response speed, pipeline management, and agent accountability.
$69/user/mo
Lofty
An all-in-one real estate CRM, IDX website, and marketing platform (formerly Chime, rebranded by Inside Real Estate).
$499/mo (team plan)
Realty Software