ShowingHero vs ShowingTime

ShowingHero logo
An independent showing-scheduling alternative to ShowingTime, popular with brokerages wanting a non-Zillow-owned option.
$15/agent/mo
ShowingTime logo
The dominant showing-scheduling platform in US residential real estate, owned by Zillow and included free with many MLS memberships.
Free via MLS (paid tiers)

ShowingHero vs ShowingTime: feature comparison

FeatureShowingHeroShowingTime
Online Scheduling
Agent-to-Agent Messaging
Feedback Collection
Lockbox Integration
MLS Integration
Self-Tour Support
Brokerage Analytics
Mobile App

ShowingHero — Pros & Cons

Pros

  • Independent alternative to Zillow-owned ShowingTime
  • Flat per-agent pricing
  • Brokerage dashboard for oversight
  • Mobile app included

Cons

  • Smaller ecosystem than ShowingTime
  • Not bundled with any MLS
  • Requires explicit adoption

ShowingTime — Pros & Cons

Pros

  • Near-universal US adoption via MLS
  • Integrated with most CRMs and lockboxes
  • Auto-feedback request workflow
  • Mobile app for agents and showing partners

Cons

  • Limited customization
  • Zillow ownership is a concern for some brokerages
  • Paid tiers required for brokerage features