Realty Software

Clever Real Estate vs OpCity

Clever Real Estate

Discount-brokerage agent-matching — connects sellers with top local agents who agree to a flat listing fee ($3K or 1.5%).

Free to join (pay-at-close)

Visit Clever Real Estate

Realtor.com's pay-at-close referral arm (powered by Move/Opcity tech) — connects consumer leads to agents with live-transfer phone handoff.

Free to join (30-35% at close)

Clever Real Estate vs OpCity: feature comparison

Feature	Clever Real Estate	OpCity
Buyer Referrals	✗	✓
Seller Referrals	✓	✓
Pay-at-Close Model	✓	✓
Data-Driven Matching	✓	✓
Exclusive Leads	✓	✗
National Coverage	✓	✓
Consumer-Facing Brand	✓	✓
Free to Join	✓	✓

Clever Real Estate — Pros & Cons

Pros

High-intent seller leads
Strong consumer marketing presence
Pay-at-close model
Works best in high-price-point markets

Cons

Flat-fee discount pressures margin
Seller-only — no buyer leads
Not for agents unwilling to discount

OpCity — Pros & Cons

Pros

Live-transfer phone handoff improves contact rate
Realtor.com consumer funnel behind it
No upfront cost
Strong for agents who can answer quickly

Cons

30-35% fee on the higher end
Speed-to-answer required — slow agents get bypassed
Non-exclusive leads in some cases

See all Referral Networks →