BoomTown vs Delta Media Group

A CRM + lead generation platform favored by larger brokerages for its predictive analytics and optional concierge lead qualification service.

Custom (~$1,000+/mo)

Visit BoomTown

Delta Media Group

Delta Media Group delivers the DeltaNET all-in-one platform — custom-branded real estate websites bundled with CRM, IDX, marketing automation, and lead management for independent brokerages and enterprise teams.

Custom (brokerage)

Visit Delta Media Group

BoomTown vs Delta Media Group: feature comparison

Feature	BoomTown	Delta Media Group
IDX Website Integration	✓	—
Lead Routing & Round-Robin	✓	—
SMS / Email Drip Campaigns	✓	—
AI Lead Nurture	✓	—
Transaction Management	✗	—
Team & Brokerage Reporting	✓	—
Mobile App (iOS + Android)	✓	—
Open API / Webhooks	✓	—
Bespoke Custom Design	—	✗
Content & Blog Management	—	✓
CRM Integration	—	✓
Hosting Included	—	✓
IDX / MLS Integration	—	✓
Lead Capture & Landing Pages	—	✓
Ongoing Support / Retainer	—	✓
SEO-Focused Build	—	✓

BoomTown — Pros & Cons

Pros

Predictive CRM surfaces hot leads automatically
Optional Success Assurance concierge qualifies leads for you
Battle-tested with many top-1000 brokerages
Strong IDX site and ad-management tools

Cons

Enterprise pricing — not a fit for solo agents
Long-term contract commitments
Transaction management requires a third-party tool

Delta Media Group — Pros & Cons

Pros

Family-owned since 1994 with no VC pressure or sudden pricing pivots
Built-in DeltaNET CRM includes automated drip campaigns, task management, and MLS alert triggers
Properties in Motion auto-generates branded listing videos without additional software
Single-vendor pricing covers website, CRM, IDX, and marketing tools under one contract

Cons

Pricing is custom and opaque — a sales call is required before any numbers are shared
UI is noticeably dated compared to modern competitors like BoldTrail and Sierra Interactive
Platform architecture is built around brokerage-scale deployments; solo agents and small teams face a steep onboarding curve
Closed ecosystem with limited third-party integrations — replacing any single component typically means leaving the platform entirely