AWeber vs Keap

AWeber logo
Long-established email autoresponder platform with strong deliverability — popular with agents running drip-campaign nurture.
Free (paid from $15/mo)
Keap logo
Keap (formerly Infusionsoft) is a CRM-and-email automation platform built around visual workflow builders and granular contact tagging — powerful for real estate teams ready to invest in setup, but priced beyond casual senders.
$299/mo

AWeber vs Keap: feature comparison

FeatureAWeberKeap
Drag-and-Drop Builder
Automation Workflows
Segmentation & Tagging
A/B Testing
Landing Pages / Forms
Template Library
CRM Integration
Free Tier Available

AWeber — Pros & Cons

Pros

  • Strong deliverability reputation
  • Drip-campaign focus fits real estate nurture
  • Free tier up to 500 contacts
  • 25+ years of email experience

Cons

  • UI feels older than competitors
  • Template library less extensive than Mailchimp
  • Narrower feature scope

Keap — Pros & Cons

Pros

  • Visual automation builder handles complex multi-step nurture sequences without code
  • Built-in CRM eliminates the need for a separate contact management tool
  • Granular contact tagging enables hyper-targeted segmentation and follow-up campaigns
  • Proven platform with 20+ years of real-world use under the Infusionsoft name

Cons

  • Starts at $299/month with no free tier — most expensive option in this category by a wide margin
  • Steep learning curve; interface is routinely rated non-intuitive compared to Mailchimp or Brevo
  • Mandatory implementation/onboarding services add significant upfront cost before full access
  • Acquired by Thryv Inc. in 2023 — product roadmap and support quality under new ownership are less predictable