Aligned Showings vs Knock CRM

Aligned Showings logo
A newer showing-management platform for residential sales teams, positioned as a ShowingTime alternative with stronger brokerage analytics.
Custom
Knock CRM logo
Knock is a multifamily leasing CRM — now part of RealPage — that centralizes tour scheduling, omnichannel prospect communication, and leasing team analytics into one platform.
Custom (multifamily)

Aligned Showings vs Knock CRM: feature comparison

FeatureAligned ShowingsKnock CRM
Online Scheduling✓✓
Agent-to-Agent Messaging✓✓
Feedback Collection✓✓
Lockbox Integration✓✗
MLS Integration✓✗
Self-Tour Support✗✓
Brokerage Analytics✓✓
Mobile App✓✓

Aligned Showings — Pros & Cons

Pros

  • Brokerage analytics stronger than ShowingTime's
  • Independent ownership (non-Zillow)
  • Agent accountability dashboards
  • Modern UI

Cons

  • Smaller market share than ShowingTime
  • Regional MLS coverage varies
  • Newer entrant — shorter track record

Knock CRM — Pros & Cons

Pros

  • Knock Now self-scheduling cuts leasing team burden — communities report 2.5× tour volume gains without added ad spend
  • Unified inbox combining email, text, voice, and chat reduces missed prospects and speeds response time
  • Knock Insights provides granular benchmarking by property and by agent, giving portfolio operators clear performance visibility
  • Knock Mobile enables leasing agents to manage tasks, prospects, and metrics remotely from any device

Cons

  • No transparent pricing; demo-only sales process requires extended negotiation typical of enterprise software
  • Built exclusively for multifamily apartments — single-family rentals, home sales, and commercial properties are unsupported
  • Post-RealPage acquisition users report slower product development and support quality compared to pre-acquisition days
  • No native lockbox or MLS integration, requiring custom API work for teams wanting to connect hardware access control or listing data