Realty Software

Propertybase vs TotalBrokerage

A Salesforce-based all-in-one platform for brokerages — CRM, IDX website, marketing, and transactions with enterprise-grade customization.

Custom (brokerage)

Visit Propertybase

An all-in-one brokerage platform bundling CRM, IDX website, transaction management, and back-office in a single subscription.

Custom ($299+/mo)

Visit TotalBrokerage

Propertybase vs TotalBrokerage: feature comparison

Feature	Propertybase	TotalBrokerage
CRM Included	✓	✓
IDX Website Included	✓	✓
Marketing Automation	✓	✓
AI Lead Nurture	✓	✗
Transaction Management	✓	✓
Team & Brokerage Reporting	✓	✓
Mobile App (iOS + Android)	✓	✓
Native Integrations / API	✓	✓

Propertybase — Pros & Cons

Pros

Built on Salesforce — enterprise customization
Deep integration ecosystem
Brokerage-grade reporting and analytics
Propertybase GO for lighter SMB use

Cons

Salesforce learning curve
Enterprise pricing
Implementation timeline measured in months
Overkill for small teams

TotalBrokerage — Pros & Cons

Pros

CRM + IDX + TM + back-office in one subscription
Strong fit for small-to-mid brokerages
Simpler vendor management than multi-tool stacks
Commission and compliance workflows included

Cons

Depth-vs-breadth tradeoff in each module
UI less polished than specialist tools
Custom pricing by brokerage size
Less brand recognition than Moxi or Propertybase

See all All-in-One Platforms →