iHOUSEweb vs Realty Candy

iHOUSEweb logo
iHOUSEweb is a 30-year veteran IDX website platform — bundling MLS-integrated property search, TurboLeads CRM, and blogging tools in a no-contract subscription starting under $150/mo.
$149.98/mo
Realty Candy logo
A real-estate-specialist development shop for custom WordPress sites, IDX plugin customization, and Follow Up Boss integrations.
$3,000+/project

iHOUSEweb vs Realty Candy: feature comparison

FeatureiHOUSEwebRealty Candy
Bespoke Custom Design
Content & Blog Management
CRM Integration
Hosting Included
IDX / MLS Integration
Lead Capture & Landing Pages
Ongoing Support / Retainer
SEO-Focused Build

iHOUSEweb — Pros & Cons

Pros

  • Agent Pro plan at $149.98/mo is one of the lowest-priced IDX-plus-CRM bundles available
  • Built-in TurboLeads CRM eliminates the need for a separate CRM subscription
  • No long-term contracts — cancel with 30 days notice on any plan
  • 30-year track record powering 20,000+ active agent sites for major brands

Cons

  • Template-based Flex Editor only — no truly bespoke custom-coded design option
  • Upfront setup fees required on all plans regardless of subscription tier
  • MLS board pass-through data fees in many markets add unpredictable cost on top of the monthly rate
  • Design templates look noticeably dated compared to modern competitors like Luxury Presence or AgentFire

Realty Candy — Pros & Cons

Pros

  • Specialists in WordPress + Showcase IDX real estate sites
  • Strong Follow Up Boss integration experience
  • Faster turnarounds than large agencies
  • Mid-market pricing

Cons

  • Smaller shop — capacity constraints
  • WordPress-focused — not a fit for other stacks
  • Less brand marketing than big agencies
  • Documentation varies by project