iGUIDE vs VHT Studios
iGUIDE by Planitar turns a single interior scan into verified floor plans, an interactive 3D walkthrough, and room measurements — all generated automatically with no manual post-processing.
From ~$35/scan (PLANIX camera ~$2,600)
A full-service real estate photography provider operating in major US metros — known for high-end luxury listing photography and video.
$300+/shoot
iGUIDE vs VHT Studios: feature comparison
| Feature | iGUIDE | VHT Studios |
|---|---|---|
| 3D Virtual Tours | ✓ | — |
| Floor Plans | ✓ | ✓ |
| MLS Delivery | ✓ | — |
| Media Delivery Portal | ✓ | ✓ |
| Subscription Pricing | ✗ | — |
| Virtual Staging | ✗ | ✓ |
| Photo Editing / Enhancement | ✗ | ✓ |
| Drone / Aerial | ✗ | — |
| Listing Photography | — | ✓ |
| Drone / Aerial Photography | — | ✓ |
| 3D / Matterport Tours | — | ✓ |
| Twilight / HDR Photography | — | ✓ |
iGUIDE — Pros & Cons
Pros
- ✓Floor plan accuracy of ±0.5% distance and ±1% square footage — measurably tighter than Matterport
- ✓Single scan generates a 3D tour, accurate floor plans, room measurements, and CAD/Xactimate-compatible exports simultaneously
- ✓No subscription required — per-project pricing from ~$5 CAD; operators own their data outright
- ✓Fast capture — a typical residential property scanned in under 15 minutes with the PLANIX R1 camera
Cons
- ✗Requires purchasing the proprietary PLANIX R1 camera (~$2,600 USD) upfront before any first scan — no rental program exists
- ✗No photo editing, HDR, twilight effects, or virtual staging capability; a separate service like BoxBrownie is always needed for those deliverables
- ✗Pricing is denominated in Canadian dollars, making cost-per-scan unpredictable for US operators subject to exchange rate swings
- ✗No drone or aerial photography capability — the system is strictly limited to interior 3D capture
VHT Studios — Pros & Cons
Pros
- ✓Luxury-tier photography quality
- ✓Staff photographers — consistent output
- ✓Strong video and drone services
- ✓25+ years in the market
Cons
- ✗Higher price point than marketplace providers
- ✗Limited to major metros
- ✗Scheduling less flexible for rush jobs
- ✗Not a fit for budget listings
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