dotloop vs zipForm Plus

dotloop logo
The most widely-adopted transaction management and e-signature platform in US real estate, owned by Zillow Group.
$31.99/user/mo (Premium)
zipForm Plus logo
The NAR-backed forms and transaction management platform used by over 1 million Realtors — pre-loaded with state-specific, legally compliant forms and MLS auto-population via MLSConnect.
Free (NAR members); $189/yr (EliteAgent)

dotloop vs zipForm Plus: feature comparison

FeaturedotloopzipForm Plus
E-signature (built-in)
MLS Forms Integration
Compliance Review Workflow
Commission Calculation
Audit Trail
Mobile App (iOS + Android)
Zapier / API Integration
Broker Dashboard

dotloop — Pros & Cons

Pros

  • Most widely adopted TM platform — near-universal among US agents
  • Often included free via MLS/association membership
  • Strong e-signature and document workflow
  • Deep integration with Zillow and major CRMs

Cons

  • Form customization is limited compared to Skyslope
  • Compliance review workflow is basic on lower tiers
  • Commission calculation requires add-on

zipForm Plus — Pros & Cons

Pros

  • Free for all NAR/state association members — no subscription cost for the core platform
  • MLS-Connect auto-populates forms with live listing and public record data, eliminating manual re-entry
  • State-specific form libraries covering all 50 states, updated automatically for legal compliance
  • Digital Ink e-signature and zipCommunity client portal included at no extra charge for members

Cons

  • Interface feels dated and unintuitive — navigation and popups draw consistent complaints versus modern competitors like dotloop or SkySlope
  • Task management is rudimentary — no conditional logic, task dependencies, or custom automation rules
  • Brokerage compliance tools are limited; no native commission tracking or compliance reporting without Lone Wolf Back Office add-on
  • E-signature experience lags competitors — TrustRadius scores dotloop signing at 9.1 versus zipForm at 4.8