dotloop vs zipForm Plus
The most widely-adopted transaction management and e-signature platform in US real estate, owned by Zillow Group.
$31.99/user/mo (Premium)
The NAR-backed forms and transaction management platform used by over 1 million Realtors — pre-loaded with state-specific, legally compliant forms and MLS auto-population via MLSConnect.
Free (NAR members); $189/yr (EliteAgent)
dotloop vs zipForm Plus: feature comparison
| Feature | dotloop | zipForm Plus |
|---|---|---|
| E-signature (built-in) | ✓ | ✓ |
| MLS Forms Integration | ✓ | ✓ |
| Compliance Review Workflow | ✓ | ✓ |
| Commission Calculation | ✗ | ✗ |
| Audit Trail | ✓ | ✓ |
| Mobile App (iOS + Android) | ✓ | ✓ |
| Zapier / API Integration | ✓ | ✗ |
| Broker Dashboard | ✓ | ✗ |
dotloop — Pros & Cons
Pros
- ✓Most widely adopted TM platform — near-universal among US agents
- ✓Often included free via MLS/association membership
- ✓Strong e-signature and document workflow
- ✓Deep integration with Zillow and major CRMs
Cons
- ✗Form customization is limited compared to Skyslope
- ✗Compliance review workflow is basic on lower tiers
- ✗Commission calculation requires add-on
zipForm Plus — Pros & Cons
Pros
- ✓Free for all NAR/state association members — no subscription cost for the core platform
- ✓MLS-Connect auto-populates forms with live listing and public record data, eliminating manual re-entry
- ✓State-specific form libraries covering all 50 states, updated automatically for legal compliance
- ✓Digital Ink e-signature and zipCommunity client portal included at no extra charge for members
Cons
- ✗Interface feels dated and unintuitive — navigation and popups draw consistent complaints versus modern competitors like dotloop or SkySlope
- ✗Task management is rudimentary — no conditional logic, task dependencies, or custom automation rules
- ✗Brokerage compliance tools are limited; no native commission tracking or compliance reporting without Lone Wolf Back Office add-on
- ✗E-signature experience lags competitors — TrustRadius scores dotloop signing at 9.1 versus zipForm at 4.8
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