Cloze vs REsimpli

Cloze is an AI-powered CRM built for real estate brokerages — it auto-syncs email, texts, and calls to build a complete relationship history without manual data entry.

$17/mo

Visit Cloze

REsimpli

REsimpli is an all-in-one CRM built for real estate investors — wholesalers and flippers — combining skip tracing, list stacking, a built-in dialer, and AI-powered lead qualification in a single platform.

$249/mo (annual)

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Cloze vs REsimpli: feature comparison

Feature	Cloze	REsimpli
AI Lead Nurture	✓	✓
IDX Website Integration	✗	✗
Lead Routing & Round-Robin	✓	✗
Mobile App (iOS + Android)	✓	✓
Open API / Webhooks	✓	✓
SMS / Email Drip Campaigns	✓	✓
Team & Brokerage Reporting	✓	✓
Transaction Management	✗	✗

Cloze — Pros & Cons

Pros

Auto-logs emails, texts, and calls with zero manual entry — relationship history stays current without agent discipline
Connects with 50+ tools out of the box including Gmail, Microsoft 365, DocuSign, and Slack
Serves individual agents ($17/mo) through to enterprise brokerages — Windermere, Sotheby's, and Compass are live customers
14-day free trial, no credit card required, cancel anytime — lowest-commitment entry point in the CRM category

Cons

No native IDX website — agents must pay separately for a site and wire it in via integration
Full AI features including lead capture, generative AI, and lead routing require the Platinum plan at $42/user/month
No built-in dialer or calling — requires a separate third-party integration for phone outreach
Concierge support (priority help and personalized training) costs an extra $20/user/month with a $500/month minimum — standard support is self-serve documentation

REsimpli — Pros & Cons

Pros

Consolidates list stacking, skip tracing, dialer, direct mail, and drip campaigns in one subscription — replaces 5+ separate tools
AI inbound call agent qualifies leads and books appointments 24/7 without hiring an ISA
Mobile app (iOS + Android) lets investors manage the full deal pipeline, driving-for-dollars routes, and communications from the field
All plans include unlimited calling, SMS, email, and eSign — no per-seat charges for core features

Cons

Usage-based charges for calls and texts accumulate above the base subscription, making actual monthly costs unpredictable
Zero IDX or MLS integration — built exclusively for off-market investing, not for agents representing buyers or sellers
Steep learning curve; the breadth of built-in tools is overwhelming until workflows are established
Pipeline and field structures are relatively rigid — less customizable than general-purpose CRMs like HubSpot or Pipedrive

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