ButterflyMX vs Showami

ButterflyMX is a smart video intercom, access control, and self-guided tour platform for multifamily properties — letting prospects tour on their own schedule without an agent present. Deployed at 20,000+ properties nationwide.

Custom (contact sales)

Visit ButterflyMX

Showami

On-demand marketplace that dispatches a licensed local agent to show properties or host open houses — paid per job with no monthly subscription.

From $45/showing

Visit Showami

ButterflyMX vs Showami: feature comparison

Feature	ButterflyMX	Showami
Agent-to-Agent Messaging	✗	✓
Brokerage Analytics	✗	✓
Feedback Collection	✗	✗
Lockbox Integration	✗	✗
MLS Integration	✗	✗
Mobile App	✓	✓
Online Scheduling	✗	✓
Self-Tour Support	✓	✗

ButterflyMX — Pros & Cons

Pros

Deployed at 20,000+ properties — battle-tested at multifamily scale
Native integrations with Yardi, RealPage, Entrata, and Rent Manager
Self-guided tour module lets prospects access and tour without an agent present
Mobile app delivers real-time entry photos and remote door control to leasing staff

Cons

No published pricing — hardware-based custom quotes required for every installation
No appointment scheduling calendar, MLS connectivity, or showing feedback tools
Access control hardware adds upfront capital cost beyond any subscription fees
Designed for multifamily buildings; provides essentially no value to individual residential agents

Showami — Pros & Cons

Pros

Pay-per-job pricing with no monthly subscription — agents pay only when they need coverage
Showings typically accepted in under 3 minutes in well-covered urban markets
Brokerage dashboard provides team analytics and centralized showing coordination
Mobile app on iOS and Android lets agents post requests and accept jobs on the go

Cons

Coverage is unreliable in rural and smaller markets — showings frequently go unaccepted
No MLS, lockbox software, or CRM integration requires manual coordination outside the app
Customer support ends at 8 p.m. Eastern, leaving West Coast teams without help during prime evening showing hours
Quality of dispatched agents varies with no standardized training — listing agents have limited visibility into how their property is presented

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