Brevo vs Campaign Monitor

Brevo logo
Email + SMS + chat platform (formerly Sendinblue) with unlimited contacts on the free tier — billed by emails sent, not list size.
Free (paid from $9/mo)
Campaign Monitor logo
Campaign Monitor is a polished email marketing platform — now part of Marigold — used by real estate brokerages and teams for drip campaigns, listing announcements, and automated past-client nurture.
$11/mo

Brevo vs Campaign Monitor: feature comparison

FeatureBrevoCampaign Monitor
Drag-and-Drop Builder✓✓
Automation Workflows✓✓
Segmentation & Tagging✓✓
A/B Testing✓✓
Landing Pages / Forms✓✓
Template Library✓✓
CRM Integration✓✓
Free Tier Available✓✓

Brevo — Pros & Cons

Pros

  • Unlimited contacts on free tier
  • Pricing by emails sent, not contacts
  • SMS + transactional email included
  • Solid automation builder

Cons

  • 300/day cap on free tier
  • UI less polished than Mailchimp
  • Not real-estate-specific

Campaign Monitor — Pros & Cons

Pros

  • A/B testing available on the $11/mo Lite plan, unusually early for the price point
  • Intuitive drag-and-drop builder produces consistently branded emails with no design skill required
  • Granular segmentation lets teams tag contacts by buyer/seller/investor/past-client for targeted sends
  • Strong deliverability reputation with dedicated IP options at Premier tier

Cons

  • No real estate–specific templates, content, or MLS/property data integrations — everything must be built from scratch
  • Pricing escalates sharply as subscriber lists grow; large databases make it uncompetitive vs. fixed-price alternatives
  • Free tier (500 contacts, limited sends) is far too restricted to evaluate the platform before committing
  • Full landing page builder requires the $149/mo Premier plan; Lite and Essentials include only signup forms