BoxBrownie vs iGUIDE

BoxBrownie logo
A per-image photo enhancement and virtual staging service popular with agents — 24-hour turnaround, no subscription required.
Per-image ($3-32)
iGUIDE logo
iGUIDE by Planitar turns a single interior scan into verified floor plans, an interactive 3D walkthrough, and room measurements — all generated automatically with no manual post-processing.
From ~$35/scan (PLANIX camera ~$2,600)

BoxBrownie vs iGUIDE: feature comparison

FeatureBoxBrownieiGUIDE
3D Virtual Tours
Photo Enhancement
Virtual Staging
Floor Plans
Video Tours
Drone / Aerial
MLS Delivery
Subscription Pricing
Listing Photography
Drone / Aerial Photography
Photo Editing / Enhancement
3D / Matterport Tours
Twilight / HDR Photography
Media Delivery Portal

BoxBrownie — Pros & Cons

Pros

  • No subscription — pay only when you list
  • Fast 24-hour turnaround
  • High quality at reasonable per-image cost
  • Virtual staging, item removal, floor plan redraws all supported

Cons

  • Not a self-serve tool — everything is outsourced
  • Costs stack up for high-volume users (subscription services cheaper at scale)
  • No 3D tour capability
  • No MLS delivery — you upload yourself

iGUIDE — Pros & Cons

Pros

  • Floor plan accuracy of ±0.5% distance and ±1% square footage — measurably tighter than Matterport
  • Single scan generates a 3D tour, accurate floor plans, room measurements, and CAD/Xactimate-compatible exports simultaneously
  • No subscription required — per-project pricing from ~$5 CAD; operators own their data outright
  • Fast capture — a typical residential property scanned in under 15 minutes with the PLANIX R1 camera

Cons

  • Requires purchasing the proprietary PLANIX R1 camera (~$2,600 USD) upfront before any first scan — no rental program exists
  • No photo editing, HDR, twilight effects, or virtual staging capability; a separate service like BoxBrownie is always needed for those deliverables
  • Pricing is denominated in Canadian dollars, making cost-per-scan unpredictable for US operators subject to exchange rate swings
  • No drone or aerial photography capability — the system is strictly limited to interior 3D capture