BombBomb vs Keeping Current Matters

BombBomb logo
Video email and video messaging purpose-built for real estate — record and send short personal videos from Gmail, CRM, or mobile.
$39/mo (Essentials)
Keeping Current Matters logo
Keeping Current Matters delivers weekly, research-backed housing market content — infographics, blog posts, videos, and buyer/seller guides — ready to brand and publish across social, email, and web.
From $59.95/mo

BombBomb vs Keeping Current Matters: feature comparison

FeatureBombBombKeeping Current Matters
AI-Generated Copy✗✗
Video Content✓✓
Image / Graphics✗✓
Real Estate Templates✓✓
Multi-Channel Publishing✓✓
SEO Optimization✗✗
Brand Kit / Reusable Assets✓✓
CRM / Integrations✓✓

BombBomb — Pros & Cons

Pros

  • Real-estate-native video email
  • Tight CRM integrations (Follow Up Boss, Lofty)
  • View/engagement analytics
  • Mobile app for fast on-the-go recording

Cons

  • Requires agents to actually make videos — not a content generator
  • Per-user pricing adds up for teams
  • Less useful if you don't use video as a channel
  • Video hosting only — not a broad content tool

Keeping Current Matters — Pros & Cons

Pros

  • Weekly research-backed market infographics and blog posts require zero writing from agents
  • RealTalk™ video teleprompter turns KCM scripts into branded on-camera videos in minutes
  • Auto-posting to Facebook, Instagram, and LinkedIn maintains social presence on autopilot
  • Elite tier delivers local zip-code market data without agents needing to crunch MLS stats

Cons

  • Templated content is shared by tens of thousands of agents nationwide — competitors in the same market post identical infographics
  • No AI-generated or truly customizable copy; all written content originates from KCM's editorial team
  • No blog SEO tools, keyword targeting, or website integration — delivery is social and email only
  • Local market data locked behind the pricier Elite tier; base Social Edge plan provides national stats only