BombBomb vs Keeping Current Matters
Video email and video messaging purpose-built for real estate — record and send short personal videos from Gmail, CRM, or mobile.
$39/mo (Essentials)
Keeping Current Matters delivers weekly, research-backed housing market content — infographics, blog posts, videos, and buyer/seller guides — ready to brand and publish across social, email, and web.
From $59.95/mo
BombBomb vs Keeping Current Matters: feature comparison
| Feature | BombBomb | Keeping Current Matters |
|---|---|---|
| AI-Generated Copy | ✗ | ✗ |
| Video Content | ✓ | ✓ |
| Image / Graphics | ✗ | ✓ |
| Real Estate Templates | ✓ | ✓ |
| Multi-Channel Publishing | ✓ | ✓ |
| SEO Optimization | ✗ | ✗ |
| Brand Kit / Reusable Assets | ✓ | ✓ |
| CRM / Integrations | ✓ | ✓ |
BombBomb — Pros & Cons
Pros
- ✓Real-estate-native video email
- ✓Tight CRM integrations (Follow Up Boss, Lofty)
- ✓View/engagement analytics
- ✓Mobile app for fast on-the-go recording
Cons
- ✗Requires agents to actually make videos — not a content generator
- ✗Per-user pricing adds up for teams
- ✗Less useful if you don't use video as a channel
- ✗Video hosting only — not a broad content tool
Keeping Current Matters — Pros & Cons
Pros
- ✓Weekly research-backed market infographics and blog posts require zero writing from agents
- ✓RealTalk™ video teleprompter turns KCM scripts into branded on-camera videos in minutes
- ✓Auto-posting to Facebook, Instagram, and LinkedIn maintains social presence on autopilot
- ✓Elite tier delivers local zip-code market data without agents needing to crunch MLS stats
Cons
- ✗Templated content is shared by tens of thousands of agents nationwide — competitors in the same market post identical infographics
- ✗No AI-generated or truly customizable copy; all written content originates from KCM's editorial team
- ✗No blog SEO tools, keyword targeting, or website integration — delivery is social and email only
- ✗Local market data locked behind the pricier Elite tier; base Social Edge plan provides national stats only
Realty Software