Bizango vs Realty Candy
A Seattle-based web agency with a real estate specialty — custom WordPress sites with IDX integration and a flat monthly support model.
$3,000+/project + retainer
A real-estate-specialist development shop for custom WordPress sites, IDX plugin customization, and Follow Up Boss integrations.
$3,000+/project
Bizango vs Realty Candy: feature comparison
| Feature | Bizango | Realty Candy |
|---|---|---|
| Bespoke Custom Design | ✓ | ✓ |
| IDX / MLS Integration | ✓ | ✓ |
| CRM Integration | ✗ | ✓ |
| SEO-Focused Build | ✓ | ✓ |
| Lead Capture & Landing Pages | ✓ | ✓ |
| Ongoing Support / Retainer | ✓ | ✗ |
| Hosting Included | ✗ | ✗ |
| Content & Blog Management | ✓ | ✓ |
Bizango — Pros & Cons
Pros
- ✓Flat monthly retainer for ongoing support
- ✓Custom WordPress builds with choice of IDX
- ✓Agency relationship without enterprise pricing
- ✓Portfolio includes brokerages and solo agents
Cons
- ✗Smaller team — capacity-dependent
- ✗WordPress-focused
- ✗Less real-estate-specific tooling than Sierra or REW
- ✗PNW brand recognition strongest
Realty Candy — Pros & Cons
Pros
- ✓Specialists in WordPress + Showcase IDX real estate sites
- ✓Strong Follow Up Boss integration experience
- ✓Faster turnarounds than large agencies
- ✓Mid-market pricing
Cons
- ✗Smaller shop — capacity constraints
- ✗WordPress-focused — not a fit for other stacks
- ✗Less brand marketing than big agencies
- ✗Documentation varies by project
Realty Software