AppFolio vs Entrata

The market-leading property management platform for mid-to-large residential, commercial, and community association portfolios.

$1.49/unit/mo (50 unit min)

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Entrata

Entrata is an enterprise-grade property management operating system for multifamily, student, and affordable housing communities — a single platform covering leasing, accounting, maintenance, and AI-powered resident services.

Custom (enterprise)

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AppFolio vs Entrata: feature comparison

Feature	AppFolio	Entrata
Online Rent Collection	✓	✓
Tenant Screening	✓	✓
Maintenance Request Tracking	✓	✓
Owner Portal	✓	✗
Accounting & Reporting	✓	✓
Lease E-Signature	✓	✓
Listing Syndication	✓	✓
Mobile App (iOS + Android)	✓	✓

AppFolio — Pros & Cons

Pros

Category leader — most comprehensive feature set
Covers residential, commercial, and HOA on one platform
Advanced AI for leasing and maintenance
Strong integrations and API

Cons

50-unit minimum — not for small landlords
Per-unit pricing adds up fast
Implementation can be lengthy
Onboarding fee required

Entrata — Pros & Cons

Pros

Fully integrated platform — marketing, leasing, accounting, and maintenance in a single system with no major bolt-ons required
ResidentVerify and ResidentPay built-in, eliminating third-party screening and payment processing add-ons
AI-powered modules for leasing, maintenance, and renewals reduce manual staff workload at scale
Supports multifamily, student, affordable, military, and manufactured housing portfolios under one login

Cons

No public pricing — enterprise quotes only, making apples-to-apples budget comparison impossible without a sales call
Steep learning curve for advanced functions; implementation and data migration can stretch weeks or months
Customer support response times are slow for complex or non-routine issues — a consistent theme in user reviews
Not viable for individual landlords or small portfolios; minimum scale requirements effectively exclude sub-50-unit operators

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