Altos Research vs RPR (Realtors Property Resource)

Altos Research logo
A market-data platform surfacing weekly supply/demand and pricing trends — popular with listing agents and top producers for hyperlocal market reports.
$99-349/mo
RPR (Realtors Property Resource) logo
NAR's property data platform — free to all Realtors, with CMA tools, market reports, and deep property data.
Free (NAR members)

Altos Research vs RPR (Realtors Property Resource): feature comparison

FeatureAltos ResearchRPR (Realtors Property Resource)
Automated AVM
Interactive Presentation
Market Reports
MLS Integration
Client-Facing Portal
Branded Exports
Mobile Access
Free via MLS / NAR

Altos Research — Pros & Cons

Pros

  • Weekly hyperlocal market data
  • Useful for newsletters and client reports
  • Strong listing-agent positioning
  • Ranked by thought leaders (Mike Simonsen)

Cons

  • Not a per-listing CMA tool — different use case
  • Higher price point than Cloud CMA
  • Requires commitment to weekly/monthly reporting cadence

RPR (Realtors Property Resource) — Pros & Cons

Pros

  • Free for all NAR members
  • Comprehensive property database
  • Automated market reports
  • Mobile app included

Cons

  • UI less polished than paid competitors
  • CMA presentations less branded than Cloud CMA
  • NAR membership required