Altos Research vs Cloud CMA
A market-data platform surfacing weekly supply/demand and pricing trends — popular with listing agents and top producers for hyperlocal market reports.
$99-349/mo
The most widely-used CMA platform in North American real estate, owned by Lone Wolf and included with many MLS memberships.
$24.95/mo (MLS-bundled free)
Altos Research vs Cloud CMA: feature comparison
| Feature | Altos Research | Cloud CMA |
|---|---|---|
| Automated AVM | ✗ | ✓ |
| Interactive Presentation | ✗ | ✓ |
| Market Reports | ✓ | ✓ |
| MLS Integration | ✓ | ✓ |
| Client-Facing Portal | ✓ | ✓ |
| Branded Exports | ✓ | ✓ |
| Mobile Access | ✓ | ✓ |
| Free via MLS / NAR | ✗ | ✓ |
Altos Research — Pros & Cons
Pros
- ✓Weekly hyperlocal market data
- ✓Useful for newsletters and client reports
- ✓Strong listing-agent positioning
- ✓Ranked by thought leaders (Mike Simonsen)
Cons
- ✗Not a per-listing CMA tool — different use case
- ✗Higher price point than Cloud CMA
- ✗Requires commitment to weekly/monthly reporting cadence
Cloud CMA — Pros & Cons
Pros
- ✓Industry-standard CMA presentations
- ✓Often free via MLS
- ✓Polished client-facing output
- ✓Integrates with Cloud Streams and HomeBeat
Cons
- ✗Limited customization on free MLS tier
- ✗UI can feel dated vs newer entrants
- ✗Owned by Lone Wolf — ecosystem lock-in
Realty Software