Agentic Tools vs Back At You
An AI-native all-in-one platform built to get agents recommended by ChatGPT, Gemini, and Perplexity — with CRM, transactions, e-sign, social, voice AI, and review management in one flat-priced suite.
$420/mo (up to 30 agents)
Back At You is an all-in-one real estate operating system combining AI-powered IDX websites, automated social media marketing, CRM, and commission management — designed for independent agents and brokerages.
$63/mo (agents)
Agentic Tools vs Back At You: feature comparison
| Feature | Agentic Tools | Back At You |
|---|---|---|
| CRM Included | ✓ | ✓ |
| IDX Website Included | ✓ | ✓ |
| Marketing Automation | ✓ | ✓ |
| AI Lead Nurture | ✓ | ✓ |
| Transaction Management | ✓ | ✓ |
| Team & Brokerage Reporting | ✓ | ✓ |
| Mobile App (iOS + Android) | ✗ | ✗ |
| Native Integrations / API | ✓ | ✓ |
Agentic Tools — Pros & Cons
Pros
- ✓Flat $420/mo for up to 30 agents — no per-seat fees
- ✓AI-search (GEO) positioning via structured schema — a channel most competitors ignore
- ✓Native e-sign, milestone-based transactions, and a 24/7 AI receptionist included
- ✓Agentic AI assistant with confirmation, undo, and audit-log guardrails
Cons
- ✗Newer entrant (2025–2026) with a shorter track record than legacy platforms
- ✗AI-referral channel is emerging and harder to measure than PPC
- ✗Full value requires platform commitment — overlaps many point solutions
- ✗No native iOS/Android app — mobile is a web experience (desktop app available)
Back At You — Pros & Cons
Pros
- ✓Automated social posting and listing marketing runs without manual input
- ✓AI-powered IDX website with natural-language MLS search included at every tier
- ✓Built-in commission splits and paperless transaction compliance eliminate separate back-office software
- ✓Single platform covers websites, social, CRM, and financial — no stitching separate tools together
Cons
- ✗No confirmed mobile app, limiting on-the-go lead management for agents in the field
- ✗CRM depth is modest compared to dedicated tools like Follow Up Boss — pipeline stages are basic
- ✗Brokerage and team pricing is not publicly disclosed; requires a demo call to get a quote
- ✗Predictive lead generation and dialer workflows are absent — not suited for ISA-heavy or high-volume outbound teams
Realty Software