Real estate listings with real estate videos get 403% more queries than listings that do not have. Of all real estate buyers and sellers, 80% desire to work exclusively with an agent that uses video in their marketing efforts.
Eighty-five percent of homebuyer visits and 65 percent of home seller visits use videos to research a neighborhood. When listing a property, real estate agents can increase their sales by making sure their listings feature professionally made real estate videos. Homebuyers are much more likely to purchase a home when they are shown what it is like to live there, rather than seeing it on screen in a static image.
An experienced real estate agent knows how to maximize the potential of video marketing to reach their target audience. Listing real estate videos can be a very cost-effective way to attract buyers. They can be produced at a fraction of the cost of having to rent a professional production company to make the video. The benefit of this is that real estate agents can choose how many videos they want to make and where they want them to be posted.
A real estate agent will also be able to make money with videos by selling advertising space on them. When you offer to buy advertising space, an agent can use their listing video to promote the listing. This is a great option for those looking for something that is both inexpensive and effective at driving traffic to their websites. While video ads may not bring in as much traffic as banner ads or search engine optimization (SEO), they are still highly effective because many buyers are more interested in viewing videos than they are in reading content on the page. Video ads can also make a listing stand out from the rest by having a professional look to it and using high quality animation or graphics.
If a real estate agent does not want to spend money on advertising, there are a few options they can use to help market their listings. Agents can post videos to YouTube or create a website with a blog on a specific niche market and post a video describing their offerings. They can also offer newsletters and emails to inform clients of new offers and other real estate opportunities they see around the Internet.
Using real estate videos for real estate marketing is an affordable way for agents to increase the number of buyers that view their listings. It helps them stand out from the crowd and let their customers know about new opportunities. and it is free. There is no need to pay for a production company or pay a commission for each sale you make.